Alchemy Software Development and TRADOS deliver integrated localization innovation
Alchemy TRADOS Component transfers content from software visuals to enterprise product documents and websites, providing consistent and high quality translations

Dublin, Ireland — Sunnyvale, California, United States — November 4th, 2004 — Alchemy Software Development Limited, the market leader and pioneer of visual localization technology, today announced the release of a new solution — the Alchemy TRADOS® Component — that bridges the gap between localizing visual content in software and localizing content in product documents and other materials. The innovation developed jointly with TRADOS Inc., the world leader in globalization solutions, dramatically reduces the complexity and time required to share translated content and terminology between the different formats.

The Alchemy TRADOS Component enables an organization to effortlessly move translated content from Alchemy CATALYST's software localization process into product content globalization on TRADOS Translation Memory (TM) Server and TRADOS MultiTerm Server for use in technical and marketing documentation and information. As a result, the integrated solution helps enterprises to increase the quality, volume and efficiency of translation production across different departments, as well as eliminates the burden of separate localization organizations and custom integrations.

“As long-time users of TRADOS and Alchemy products, we can attest to the strength of the partnership and new innovation,” said Kirsten Sutton, Worldwide Localization Director for Business Objects. “The Alchemy TRADOS Component takes our localization of product content to a whole new level, enabling a fast and fluid exchange of translated product information from Alchemy CATALYST to TRADOS. With this technology integration, we can significantly improve translation consistency between our software and documentation set and reduce costs by leveraging work between the two products effectively and efficiently.”

“The Alchemy TRADOS Component creates a new standard for product interoperability in globalization,” said Tony O'Dowd, Chief Executive Officer of Alchemy Software Development. “Our unique and close relationship with TRADOS enables us to answer the customer call to make localization simpler across all formats. As both leaders in our respective markets, the new solution unifies best-of-breed products to create new synergies for our mutual customers.”

Alchemy CATALYST is an integrated translation environment with powerful project management features to help ensure localization projects run smoothly and efficiently, seamlessly integrating editors and tools for translators, localization engineers, QA specialists, project managers and software developers. TRADOS TM Server builds a knowledgebase of previous translations and identifies reusable content, so that no sentence ever has to be translated twice. TRADOS MultiTerm Server enforces consistent worldwide use of specific words and phrases to protect a brand as well as ensure regulatory compliance and more.

Joe Campbell, President and Chief Executive Officer of TRADOS, added, “The marriage of our two leading technologies is not just about efficiency and quality, though both very important. Rather, the partnership continues delivering the big-picture benefits TRADOS is known for - such as faster time-to-market and closer customer connections — and ties together more enterprise departments to accelerate these benefits.”

For more information on the Alchemy TRADOS Component, see www.AlchemySoftware.ie

About Alchemy Software Development
Alchemy Software Development is the market leader and pioneer of visual localization solutions. Multinational enterprises developing applications for Java, Windows9x, NT, ME, 2000, XP, SymbianOS, .NET, and XML, use Alchemy technology to accelerate entry to international markets, improving revenue growth opportunities and reducing their costs.

Alchemy's technology is designed to boost the efficiency and quality of globalizing software products and is used by software development and globalization companies worldwide. With over 11,000 licenses installed worldwide, Alchemy CATALYST is used by translators, software engineers, quality assurance specialists and project managers and is referred to as the Gold Standard in Localization.

Alchemy Software Development has its headquarters in Dublin, Ireland at Harcourt Business Center, Harcourt Street, Dublin 2, and has offices and facilities in Europe, Asia-Pacific and the United States.

For more information on the company and its products, please refer to http://www.alchemysoftware.ie/

About TRADOS Incorporated
The worldwide leader in globalization software and services, TRADOS empowers multinational organizations to speed the delivery and improve the quality of multilingual content to global markets. Through software that captures, stores, analyzes, standardizes, and reuses chunks of previously-localized content, TRADOS has enabled 3,500 corporations - including Microsoft, IBM, Deutsche Bank, Wal-Mart, Sony, John Deere, and others - to reduce costs and drive greater revenues with a more efficient, more accurate globalization process. More translators, localization service providers, and companies use TRADOS products than all competing products combined. Headquartered in Sunnyvale, California, TRADOS has offices worldwide. Please visit www.trados.com for more information.